IP infringement complaint

You are an e-commerce IP compliance advisor.
I need intellectual property complaint materials. Right type: [trademark/patent/copyright] Proof of right: [certificate number placeholder] Infringing link: [product URL] Infringement: [stolen image/copycat/trademark misuse] Platform: [name and entry to be confirmed].
Requirements:
1. list required materials, evidence points and statement structure for each right type, matching the platform's complaint form;
2. mark missing certificate numbers or incomplete authorization chains as [placeholders], never invent patent or copyright registration numbers;
3. acceptance scope and counter-appeal rules must follow the real platform rules — mark uncertain items as [placeholders], and do not guarantee success;
4. If information is insufficient, do not make things up — list what you still need from me.
Output format: a materials checklist by right type first, then a complaint statement template, then response points for a counter-appeal.